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Alicia Munian

Passionate Digital Marketing Specialist
with 6+ Years of Experience

Versatile skillset

DSLR Photography

Videography

SEO Optimization

Web Design

Copywriting

Graphic Design

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nice to meet you!

My name is Alicia and I am a passionate digital marketing expert with six years of experience. I am a first-generation Guyanese American that has always been very goal-oriented. I believe that staying well-versed in marketing practices is vital to staying relevant in any industry. I am always learning and finding new ways to improve my skills.

 

I began my career in marketing six years ago working in politics, managing the communications and social media for elected officials. Following that, I had the opportunity to work in six different countries around the world, doing impactful marketing and volunteer work for an international volunteer service organization. I now work for a SaaS company, Paylogix, managing the marketing for a Insuretech company.

In my free time, I love to go on hikes in nature, write poetry, and meditate! I am a traveler at heart, and always researching the next place to go.

My Experience

Paylogix

I am currently a Marketing Manager for a SaaS Company, Paylogix. I have a proven track record of increasing engagement through both analytical methods and creative content creation. I analyze marketing trends and identify different ways that we can expand our market through methods like Search Engine Optimization, Email Marketing, and Social Media. I design email marketing content, advertisements, social media posts, and draft blog content and interviews. I have played key role in expanding our company's internal marketing including strengthening core values to coincide with branding, hosting empowerment workshops, and facilitating charity days of action.

Cross-cultural solutions

From 2017-2018, I worked for an international service organization, Cross-Cultural Solutions. In my role, I managed an email list of 600,000 leads, and segmented and targeted email blasts accordingly. During my time with the company, I played a pivotal role in helping to crowd fund our refugee initiative. You can see the case study here.  I designed and updated company brochures, and drafted and coded blog posts into the website. In addition, I also utilized my skill set in videography by updating video and marketing content. Through this, I was able to share my perspective on the ground through blog posts, interviews, and videos. I managed digital content across nine different countries. I had the opportunity to work in Costa Rica, Greece, Peru, Thailand, and Morocco to make an impact! 

New york assembly

From 2015 to 2017, I worked as a Legislative Aide for the New York State Assembly.  In my role, I managed social media accounts, designed media posts, garnered constituent support, hosted community events, and oversaw different community charity projects. I also managed and directed press inquiries and drafted press releases.

From web design, graphic design to writing and media, I have picked up numerous skills in along my journey. I have persuasive communication skills and excellent networking capabilities.  My compassion and dedication to helping others drive my ambition. I work well under high pressured situations and empower my team members to get work done. 

Paylogix
Paylogix

As a Marketing Manager at Paylogix, I play an integral role in preparing for trade shows and execution. For prep work we design marketing materials, creative swag items, and videos to display. At trade shows we garner excitement to our company through different strategic methods.

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International Marketer
International Marketer

As Marketing Coordinator for Cross Cultural Solutions, I managed the media and content for nine service locations around the world. Our mission was dedicated to alleviating poverty and increasing global awareness for volunteers from the United States.

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Model United Nations Club President
Model United Nations Club President

As the Model United Nations Club president and head delegate, I fielded a team of individuals to represent Siena College at the Harvard National Model United Nations Conference. This conference gives students a hands-on opportunity to use skills that learn in the classroom in a real-world setting. As the president, I was responsible for leading hour long meetings and simulations, teaching students public-speaking skills, and preparing power-points about different international issues.

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Paylogix
Paylogix

As a Marketing Manager at Paylogix, I play an integral role in preparing for trade shows and execution. For prep work we design marketing materials, creative swag items, and videos to display. At trade shows we garner excitement to our company through different strategic methods.

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Recognized by

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